Pouring creamy coconut wax into amber glass jars for crackling wood wick candles by Gather in Flame.

The Candle Era: Why Coconut Wax Lasts Longer Than Soy

Posted by DANIELLE PHILLIPS on

Every fan has their era, and candles do too. At Gather in Flame, we’ve officially entered the Coconut Wax Candle Era. Unlike soy, coconut wax creates a longer, cleaner burn with a stronger fragrance throw, making every moment feel like your favorite lyric or chapter. Whether you’re lighting one of our Swiftie-inspired candles, curling up with a bookish candle for a romantasy reread, or setting the mood with our cozy core collection, coconut wax is what makes the glow last.

Why Coconut Wax > Soy Wax

When it comes to luxury candles, not all wax is created equal. Soy has been the default for years, but coconut wax has quickly become the gold standard for candle lovers who want quality and performance. Here’s why:

  • Longer Burn Time
    Coconut wax burns slower than soy, so your favorite crackling wood wick candles last longer. More cozy nights, more rereads, more playlists under candlelight.

  • Cleaner Burn
    Say goodbye to soot and uneven melt pools. Coconut wax burns cleanly and evenly, so you won’t waste a single drop of wax. No tunneling, no frustration—just effortless glow.

  • Stronger Scent Throw
    Coconut wax holds fragrance oils beautifully, giving you a richer scent that actually fills your space. From a Swiftie candle inspired by your favorite album to a romantasy candle that feels like stepping into a magical library, coconut wax makes every fragrance feel immersive.

  • Beautiful Finish
    Coconut wax naturally has a smooth, creamy surface that looks stunning in our amber glass jars. Your cozy home fragrance doubles as decor, blending perfectly into any shelf, reading nook, or bedside table.

The Coconut Wax Candle Era

Choosing coconut wax is more than just picking a better candle, it’s choosing an experience. From the first spark of the wooden wick to the final flicker, these candles are designed to last longer, smell stronger, and make your rituals feel unforgettable.

This is the Candle Era, and you’re invited. ✨

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Hand-poured coconut wax candle with FSC-certified wooden wick burning softly, showing wide flame and soft ambiance.
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Why I Chose Wooden Wicks for My Coconut Wax Candles

DANIELLE PHILLIPS
By DANIELLE PHILLIPS

I used to make candles with cotton wicks, but once I discovered how beautifully wooden wicks paired with coconut wax, I never looked back. Think...

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